Study Proves Why Many Medical Drugs Work Via Placebo Effect

Glaxo-Smith-Kline senior executive Dr. Allen Rose is quoted as saying more than 90% of pharmaceutical drugs on the market only work 30-50% of the time. Now, a surprising piece of research in the journal Nature Human Behavior takes that idea one step further.  Studies show that green tablets are more effective at treating certain condition and so are yellow and red ones. Additionally, a doctor’s demeanor impact results. [Learn > tune into ‘The Dr. Bob Martin Show’]